SELL YOUR NEW
HOME QUICKLY

FIND OUT HOW

SELL YOUR NEW HOME QUICKLY

FIND OUT HOW

Boxing Day due to be the next big property search event

boxing day go image

According to Rightmove there was a 200% spike in traffic between Boxing Day and 2nd January in 2018, suggesting an uplift in house buyer searches online on Boxing Day. This  is why McCarthy Holden are offering a special incentive to join the next big event in property.

Boxing Day Go Event

During November and December all a would-be house seller has to do is instruct McCarthy Holden to offer their property for sale from Boxing Day.

You can indulge in all of the traditional Boxing Day activities, happy in the knowledge that house buyers are tapping on mobile devices searching for the right property and, who knows, your house could be top of their list for viewing in the New Year.

Many of our clients have already asked to go live on the Boxing Day Go property launch, so if you are contemplating a house move in 2019 then go to our home page and click on valuation, for a free property appraisal and discover the benefits of being part of the no sale no fee and no obligation Boxing Day Go property event.

More Buyers and Tenants See Property Video Marketing

It is widely believed that video content in online marketing will increase the number of views of a product, or in this case a property, by up to 25%.

Today, the video revolution has well and truly arrived with 80% of internet users stating that they remember watching a video and its content for at least 30 days, and with 100 million internet users watching online video each and every day.

sold in 2018 using professional video, which was viewed 544 times

So it’s perhaps not surprising that in 2018 McCarthy Holden sold or let fine homes, against the backdrop of a challenging market especially in the £1.5m. to £4m. sector. Some of the fine homes we showcased are shown in this article.

With property searching more likely than not starting on a mobile phone, video content is a must have part of the property marketing mix.

Here at McCarthy Holden we make sure we film, promote and market a property to the broadest possible audience. From thirty second preview videos for use on our web site and social media, through to our big production four minute videos with professional presenters we ensure that our clients will get noticed with more clicks and engagement online.

sold in 2018 using professional video, which was viewed 522 times

Its a fact that people who have seen a video of a clients house, and then come for a viewing are far more likely to make an offer than people who have only seen standard information on Rightmove or Primelocation for example.

sold in Fleet, Hampshire using professional video, which was viewed 454 times

Every picture tells a story and we can now showcase more features about quality property than ever before. With the use of broadcast quality filming, professional presenters and editing with music etc., we produce informative property video tours designed to make our clients property stand out and be noticed above all others.

Creating professional video content is normally done by johnjoe.co.uk, and the photograph, video capture and editing take three tays to complete.

let in 2018 using professional video, which was viewed 935 times.

If you are selling or letting a property and would like the benefits of professional video marketing, then go to our home page and click on valuation for a free no obligation property appraisal.

Historic Mill House – Sale agreed November 2018

Let in the £7,000 to £10,000 p.c.m. sector, using preview video tour

New Campaign Urges Consumers To Buy British Christmas Trees

christmas trees

A new campaign has been launched by Grown in Britain to encourage UK consumers to buy more assured British grown Christmas trees.

Grown in Britain says many people may be assuming they are buying fresh British grown trees, when they are not. The organisation is urging consumers to support rural businesses in Britain and reduce ‘tree miles’ by checking where their Christmas tree comes from before they buy.

christmas trees grower

According to Government statistics, £3 million pounds worth of real Christmas trees were imported into the UK last year.

Grown in Britain has created a Christmas tree licensing scheme that operates throughout the supply chain from growers to retailers and provides an assurance that trees are fresh and grown in the UK in a responsible way with due regard to the environment.

Chief Executive Dougal Driver says: “The UK has a flourishing Christmas tree growing sector and our auditing process checks that trees are definitely from the UK, grown responsibly and meet a strict forest floor to shop floor freshness test.”

He adds: “This is the start of the campaign with approximately 50,000 Christmas trees currently licensed for sale, but the public can really make a difference by asking their stockists to supply assured Grown in Britain trees now and in the future. This will help ensure the number of assured homegrown Christmas trees rises over time, with a consequential boost to the UK’s rural economy.”

To find out your nearest supplier of Grown in Britain licensed Christmas trees, look at the licence holder map on the Grown in Britain website www.growninbritain.org

christmas trees growing

Are you a DIY Dodger? Join the Ever Growing Club?

From leaky taps to holey walls, a new survey suggests we'd rather put up with problems than attempt to fix them ourselves. Abi Jackson finds out more.

avoiding diy top tips

Have we lost our DIY mojo? OK, so some of us never had any desire or inclination to get handy with the hammers and paintbrushes to begin with, and wouldn’t have a scooby when it comes to spanners and spirit levels – but there was a time when every household had an overflowing toolbox, maybe a workbench in the shed or garage, and the will and know-how to tackle at least those ‘safe and simple’ DIY tasks.

This may no longer be the case, though, as many of us are now certified DIY-dodgers, according to a new survey by glass specialist Pilkington (pilkington.com/en-gb/uk).

avoiding diy top tips

Broken toilets, damaged walls and leaky taps top the list of tasks we just can’t seem to get around to tackling, the poll of 2,000 UK homeowners found, with 21% of respondents admitting they were ‘happy’ to live with holes in their walls, rather than attempting to fix them. Meanwhile, 17% said they put up with dripping taps, and 14% confessed to living with a malfunctioning toilet! Broken door handles, it seems, are a DIY job 12.5% are happy to dodge.

I’ll get round to it one day…

Of course, if you don’t have any DIY experience, it’s understandable that the idea of tackling such tasks might be overwhelming – but why are we losing the motivation to do-it-ourselves?

avoiding diy top tips

According to the Pilkington poll, laziness, poor skills and lack of time are among the most common excuses, with 41% saying they’ll get the jobs done eventually (we all know this can go on for years!). A further 26% admit they haven’t fixed an issue because they’ve simply got used to living with it, while 21% confess they don’t know how to tackle the task. Almost half (40%) said they’d rather call in the professionals to get the job done.

“We used to be a nation of proud DIY-ers, but it seems the pace of modern life has left us with little time to get around to fixing those all-important jobs,” says Pilkington’s brand and communications manager, Julia Berkin. “Rather than spending time on home projects, homeowners are instead looking to the experts to help with renovations, and relying on innovative products that make their lives easier.”

avoiding diy top tips

Should we ditch the DIY dread?

To be fair, sometimes time really is short and there’s no rule that says we have to add ‘DIY expert’ to our ever-expanding lists of demands. Plus, if a job really would be better handled by a professional, well, that’s what they’re there for, right?

But that said, if we’re totally honest, procrastination and laziness are often the main culprits in why we aren’t getting things done ourselves, and many DIY tasks might actually be a lot simpler than you think (not to mention a lot cheaper to tackle yourself).

avoiding diy top tips

5 simple steps for repairing a hole in a plastered wall

Want to buck the trend and get on board with DIY? To help, we asked the pros at Homebase (homebase.co.uk) to talk us through one of the nation’s apparently most-dodged DIY job: Filling in holey walls…

  1. Preparing the damaged area

Use a bolster chisel and club hammer to remove all loose material around the area to be patched, and undercut the edges. Once this is complete, wire brush the brickwork to remove all traces of loose material.

  1. Mixing the new plaster

Mix the plaster according to the manufacturer’s instructions. Use a gauging trowel to sprinkle the plaster powder into the water, while stirring with a clean stick. When the plaster is thick and creamy without lumps, turn it onto a dampened board. Helpful hint: To prevent lumps from forming, always add the plaster to the water and not the water to the plaster.

  1. Filling the patch with plaster

Once the new plaster is ready to use, thoroughly dampen the area of the wall that needs to be patched. Use a plastering trowel to slide a good amount of the mixture onto the plasterer’s hawk. Standing close to the patch, tilt the hawk towards you and, with a continuous movement, lift half the plaster onto the trowel.

Hold the trowel horizontally but slightly angled towards the wall. Press the plaster into the patch and move the trowel up the wall, gradually flattening it. Avoid flattening the trowel against the wall as this is causes suction and pulls the plaster off the wall. Repeat this process until the patch is slightly overfilled, but don’t overwork the plaster, as this weakens it and makes it fall off.

  1. Smoothing off

Once the surface is covered, smooth the plaster to an even thickness, holding the trowel at a slight angle so only one edge touches the plaster at any one time.

After about 45 minutes, the plaster will start to set. Once this has happened, go over it again lightly with a dampened trowel to smooth the surface. After a further 20-30 minutes, splash the surface with cold, clean water then trowel to a fine, smooth surface. Be sure to keep the trowel damp and not to overwork the surface.

  1. Filling deep holes

If the patch in question is deep, you might need to put on two layers of plaster. To do this, apply the first layer of plaster to half the depth of the patch. When it has partially set, scratch up the surface and leave it to set fully without drying out. Apply a second coat, and repeat the process as above.

 

 

avoiding diy top tips

Want a Stylish Christmas Tree this year? These 3 Decorating Trends are Gorgeous and Easy!

Christmas decorating trends 2019

Choose between frosty, copper or emerald, says Gabrielle Fagan. A Christmas tree is the star of the celebrations, but choosing a style can be as tricky as untangling the tinsel.

But this year, banish seasonal stress by taking inspiration from these three decor themes – frosty, copper or emerald. Then add the bells and baubles, sit back and wait for the compliments.

“A Christmas tree is such a seasonal statement and nowadays isn’t just for friends and family as its style is often shared on social media, so we all want it look as beautiful and stylish as possible,” says Lee Jackson, Christmas stylist and designer for Dobbies garden centres.

Christmas decorating trends 2019

“The main influence on tree trends over the last few years can be summed up in one word – ‘craft’. The huge resurgence in activities such as needlepoint, felting, paper crafts, hand-stitching and crochet are reflected in the styles as well as the materials – from wool and wood to felt – used for tree decorations, giving them a lovely personal hand-crafted feel.

“The other influence is the Japanese craze, Kawaii, which means unashamedly cute, and that’s played a part in the popularity of cutesy woodland animals dancing across tree branches.

“Squirrels, deer, hedgehogs, stags and even mythical creatures like unicorns are all having their moment this year in the seasonal limelight.”

Christmas decorating trends 2019

Let it snow…….

“Our Snowy Forest tree trend uses lots of silver tones and snow-tipped animals to bring a midwinter landscape to life,” says Jackson of the Dobbies offering.

“A traditional colour-combo of red and white is classic, but this interpretation is fresh but simple and conjures a stylishly serene, icy winter wonderland.”

Its Enchanted Garden theme, inspired by foliage and flowers, is a little more rustic. It features a selection of wooden and fabric decorations, featuring animals and birds, starting from £2.99 each.

Christmas decorating trends 2019

STYLE TIP Create your own ‘snow storm’ with Artificial Snow, 100g bag, £2, from Hobbycraft. Simply spread glue where you want the snow to stick – on baubles and present wrapping – and sprinkle on. Follow the white and red colour theme when gift-wrapping parcels displayed under the tree and go all out with beautiful red and white ribbon and gorgeous gift tags.

Christmas decorating trends 2019

Conjure a copper glow

“Our amber story – inspired by the golden tones of autumnal forests – is my absolute favourite,” said Fionnuala Johnston, senior designer, John Lewis.

“This colour theme has natural layers of beautiful tones from amber through to rich chestnut. This beautiful rustic environment full of wildlife has a cosy and warm feel, making me want to snuggle up with fur throws and mulled wine after a long walk.”

STYLE TIP Amber tones are in tune with the fashion for metallics, especially burnished copper, which adds lustre to any scheme. Shine a light with a Copper Tea Light House, £7.99, Lights4Fun and a Wired Copper Light Garland, £25, Cox & Cox. Add to the party atmosphere with a Party Fan Set (3), in copper and gold effects, £2.99, in store, Homesense.

Christmas decorating trends 2019

Go green…

“This pays a nod to the sensory haven of a tropical rain forest and the Emerald collection incorporates clear glass, feathers and tropical leaves to create a lush, luxe Christmas setting,” says Dan Cooper, Christmas buyer, John Lewis.

“Inspired by nature, these decorations feature toucans, dragonflies, snails and parrots, with succulents and moss as well, to create an enchanting festive wonderland.

“A favourite is the Banana Leaf hanger, a glass decoration shaped as an on-trend monstera leaf in a vivid green hue.”

Christmas decorating trends 2019

STYLE TIP Work stems of faux foliage into a tree to make it look fuller. Dress a mantel with a green garland: Real Christmas Garland, White & Silver, £65, John Lewis. Ramp up the luxe by treating a sofa to velvet cushions in shades of green: Plain Velvet Cushion, in Dark Spruce or Ivy, £25, John Lewis.

Christmas decorating trends 2019

House of Horrors at number 10 so what next for the house market

image of Mrs May behind doors

High drama and high stakes on the political and Brexit front have set the scene for more uncertainty, so how will this impact on the domestic residential property market?

With the imminent prospect of a challenge to Theresa May’s leadership, the resignation of Cabinet ministers including Brexit Secretary Dominic Raab, seemingly no prospect of the draft Brexit agreement being passed by Parliament and the increased likelihood of a harder Brexit, there is now in place a wide range of serious uncertainty factors rarely seen conspiring at around the same time. Furthermore, with Mrs Mays party in revolt and many of her colleagues departing we don’t know yet, if a General Election is also around the corner.

One certainty

One thing that is certain, is that uncertainty impacts on the property market especially around the times of a General Election or a Referendum. How this uncertainty works its way into tangible outcomes is not straightforward and varies in different house price sectors of the property market.

In the short term, house buyers generally will be more cautious and slower in their decision making, and the impact on prices will mean large house price gains are gone for a while. This doesn’t mean house prices will fall, because buyer demand remains steady and employment levels are excellent. There is the prospect of a flat market in respect of price rises, however discerning house buyers are seeing the current market conditions as an opportunity to move whilst prices remain static. House sellers will sell successfully in today’s market, but they can’t expect a fancy or inflated price and must engage with the reality that over pricing will fail in a market where buyers are cautious.

Different sectors, different outcomes

Different market sectors will have different outcomes in the forthcoming months ahead. Buying decisions on property sales from around £250,000 to £1.5m. are mostly made by very localised factors such as schooling, access to work and general employment levels and family situations ranging from the three D’s (death, divorce and debt) through to the three N’s (new job, new baby, new beginnings). Decisions around such matters of day to day life will continue to be made by house buyers against the backdrop of political uncertainty, so house sales will be maintained at the current level with price sensitivity being the watchword.

Further up the property price sector, and especially in the £2.0m. to £6.0m range house buyers will be more influenced by global and political factors so we could see further negative price impacts in this sector. It’s perhaps no surprise that in 2018 we saw a significant uplift in house rentals in the £6,000 to £8,000 p.c.m. sector, driven by future potential house buyers who have decided to retreat into the luxury rental market and watch for when the top end house sales market starts to recover. Such recovery could be a year or so away, but one thing is for sure, all markets when they rebound from a low come back with a sharp and fast uptake. Savvy top end buyers know this and are playing a waiting game, or taking care of business now by buying at extremely competitive levels.

Respond with investment, no time for the faint hearted

Check out what McCarthy Holden are doing to maximise selling and letting opportunities for clients between Christmas and New Year. If you would like and up to date market no obligation valuation, go to our home page and click in valuation.

The Christmas and New Year 2019 magazine In The Country & Town

A Room Without a View: How Windows Can Transform Your World

fake windows home

You can even add the sounds of birdsong. But always check the weather forecast, says Luke Rix-Standing.

In the modern home, we have – in many ways – embraced the idea of fakeness. Fake leather covers our sofas, our fireplaces are warmed by fake fires, our window sills decorated with fake pot plants.

Of course, there is a limit to what aspects of a home can be fictionalised. You can’t buy a fake fridge or washing machine, and you can’t fake a toilet for, well, obvious reasons.

But you can now fake a window, and it’s becoming increasingly popular to do so. Here’s why – and how you can try the trend, too.

fake windows home

Fake for purpose

Fake windows are examples of ‘biophilic design’ – products that tap into our innate affinity with the natural world, and imitate positive stimuli, like greenery and natural light.

As far back as the 1980s, studies suggested that well-lit rooms and large windows tend to increase the welfare of their occupants. While a 2014 study found that windowless rooms helped contribute to stress, anxiety and poor sleeping patterns.

Naturally, fake windows aren’t always a good fit (you won’t need one in a glass-glazed penthouse). But, in poky office interiors and dark, dismal basements, any window – even a fake one – can provide respite from the gloom.

Fake windows can brighten these rooms with tropical splendour, dazzling seascapes or any woodland of their choice. It’s not quite the same as the real thing, but they can do a surprisingly good job of echoing the more expansive feel of the great outdoors.

More complex fake windows are even considered a boon for late-stage dementia. The fake ‘exterior’ can often be changed at will, and this can help patients feel an affinity with the outside world, maintain their sleep cycles, and stay connected with the passage of time.

fake windows home

A window of opportunity

Unhampered by the need to show the actual outside, fake windows come in a near-infinite array of shapes, sizes and prices, from £10 posters to sophisticated LED displays worth thousands.

Companies such as Icon Wall Stickers sell ready-made ‘window posters’, depicting natural scenes with a visual depth that helps elongate a room. And even people that would lose a fight with a flat pack wardrobe can knock together something themselves. Just pick a picture of your preferred scenery and construct your very own made-to-order window frame out of wood or polystyrene.

If you’re a talented artist, paint yourself a personalised horizon, or – if you’re not – ask somebody else to do it for you. Score extra points by fashioning a set of shutters, and attaching them with hinges.

fake windows home

A multi-sensory experience

Some manufacturers have taken fake windows into the digital age, and a few well-placed LEDs can illuminate your window with a warmth akin to a sunlit glow.

Add a conventional pair of curtains, and enjoy the classic sunshine-through-the-window feel of a nice weekend lie-in, whatever time you’re getting up.

Top-of-the-range models come complete with moving backgrounds – each babbling brook or rustling tree closely choreographed to feel relaxing and real. Sky Inside UK offers plenty of options – as well as a range of skylights, in which slowly swirling clouds gradually give way to a hemisphere of stars.

Aside from its domestic clients, Sky Inside has been catering to hospitals, office blocks, and even prisons – labyrinthine structures in need of an injection of light and tranquillity. One success story involved a prison pharmacy – a dank and dimly-lit room which dealt regularly with inmates in distress.

Before installation, each inmate would be accompanied by two police officers; now one officer can escort multiple prisoners at once.

fake windows home

For the height of windowless luxury, keep an eye on Panasonic’s new prototype, the +Window, mid-development by its Future Life Factory. Product demos feature light settings that mimic six distinct weather patterns akin to the Hogwarts Great Hall, the sound of birds tweeting, and a fan calibrated to recreate the gentle caress of a summer breeze.

Just remember to check the weather forecast before you step outside. No amount of LEDs can protect you from the great British weather.

Fed Up With Smog? 5 Pollution-Resistant Plants to Help you Breathe

As the government pledges the funding of millions of trees in cities to ease pollution, an expert offers a guide to 5 smog-resistant plants.

pollution resistant plants

The government is proposing to fund the planting of millions of trees to boost housing prices in cities, to improve green spaces and help preserve the environment, gardeners can also do their bit by planting pollution-resistant plants.

David Mitchell, buying manager for horticulture at Wyevale Garden Centres, says: “Plants do have a hard time with pollution. Since the leaves need to ‘breathe’, anything that limits that exchange, such as airborne gasses or if the pores are blocked by dust and grime, will limit their potential.

“Fruit trees in particular can struggle and yields can be as low as half of what they would be in cleaner air.”

Here are five of his favourite pollution-tolerant plants and how to care for them…

pollution resistant plants

1. Pyrus calleryana ‘Chanticleer’

This ornamental pear is an exceptionally good tree for small urban gardens, with its upright, narrow shape and branches that are smothered with white blossom early in spring (April to May).

The leaves turn a vibrant red and purple in the autumn before falling and some years, the tree will produce small inedible brown fruits. It does best in moist but well drained soil (clay, sand or loam) and in full sun.

pollution resistant plants

2. Buddleia

Known as the butterfly bush, Buddleia produces clusters of deep scented flowers from midsummer into autumn. Rich in nectar, this fast-growing, hardy deciduous shrub attracts butterflies, bees and other insects, and thrives in any well-drained soil (chalk, loam or sand).

pollution resistant plants

3. Camellia

Producing rich, colourful flowers with ruffled petals and golden stamens in late winter into spring (February to April), which are offset by glossy evergreen leaves, the camellia proves that beautiful plants can also be tolerant to pollution.

Plant in light shade, in shelter, and in moist but well-drained, humus-rich, lime-free soil (loam) or in a container, in ericaceous (lime-free) compost.

pollution resistant plants

4. Buxus sempervirens

This classic British native evergreen is ideal for low hedging, boundaries or divisions in formal gardens in both modern and traditional settings.

It responds well to being trimmed and thrives in the shade, and most well-drained soils (chalk, loam or sand). It’s excellent for growing in containers, as topiary and for training as feature plants.

pollution resistant plants

5. Berberis

This easy-to-grow barberry has spiny shoots and simple leaves. Soft yellow or orange flowers appear in spring (April to May) and are followed by small berries in the autumn. This deciduous or evergreen shrub will succeed in a wide range of conditions. Plant in full sun or partial shade in well-drained humus-rich soil (chalk, loam or sand), although it will be tolerant of most soils as long as they are reasonably well-drained.

3 Ways to Turn Your Home Technicolour

Colour-phobic and clinging to neutrals like a comfort blanket? Gabrielle Fagan discovers how to fight fear and brave bold decoration at home.

bright colours technicolour your home

Colour’s officially cool – according to the decor experts – but it takes guts to plunge into the palette and experiment in rooms.

Banish the fear and do it anyway, declares Emily Henson, interiors stylist and author of the aptly named, Be Bold: Interiors For The Brave Of Heart, which is a celebration of homes with “joyful patterns, gutsy colour choices and exhilarating paint treatments”.

Their owners, she says, enjoy homes which contain daring explosions of colour, pattern, humour and originality, where “boldness is a way of life”.

Some make a statement “with vivid paint on every surface and neon signs on the walls”, while others have “leopard print and folksy embroidered cushions clashing on a pink sofa, or window frames painted yellow in an otherwise white wall”. Whatever, she notes, bold really is beautiful.

bright colours technicolour your home

It’s certainly a world away from the bland, and Henson gleefully sums up the philosophy as ‘decorate like nobody’s watching’.

Still nervous? “Think of the colours you like and want in your life, and test the waters by spray painting something small,” she says. For the more confident, she urges: “Dive in at the deep end, just go for it! What’s the worst thing that can happen? You won’t like it and you’ll have to repaint. That’s not the end of the world.”

Be inspired by three homes where owners truly dance to their own decor tune…

bright colours technicolour your home

Cook up a colour storm

Set designer Amy Exton indulges her love of colour and kitsch with a no-holds-barred scheme for her kitchen, and has created a home that packs a stylish punch.

“Amy hand-painted this eye-popping mural herself, painstakingly taping off each area and alternating between stripes, leopard and solid painted sections,” Henson says.

“She continues the mouthwatering colour scheme with apple green on the walls and brightly-coloured metal stools. It’s a total transformation from it’s previous look of magnolia paint and wall-to-wall brown carpet.”

EMILY’S DECOR TIP: Choose one shade and paint everything – walls, ceilings, doors, woodwork, radiators – for an intoxicating, enveloping effect. If that’s too much, choose a main colour for the walls and ceiling and one or two accents for doors, shelves or features. If you feel bold, paint part-way up the walls and leave the top half white, or use two different colours for a wall – in either complementary or contrasting shades.

bright colours technicolour your home

Mix a cocktail of shades

Anything goes in the apartment of Spanish designer Patricia Bustos, who ignores outdated rules and injects a fresh quirkiness into all her schemes.

She’s created an entertainment ‘zone’ with a bamboo tiki bar, Eighties Terje Ekstrom chairs upholstered in mustard wool, and for the perfect finishing touch, designed her own ‘Oh La La’ neon sign.

“For Patricia, being bold means combining different eras, ignoring outdated rules about pattern and colour matching, and injecting humour and quirkiness into everything she designs. Her home is a joyful expression of what’s in her head, and it’s fabulous,” says Henson. “It’s all fabulously OTT. What makes it work? A limited colour palette and the guts to own the look.”

EMILY’S DECOR TIP: Stylists often create ‘fake walls’ – large pieces of plywood covered in wallpaper – for photographic shoots. These can be used as a flexible, movable expanse of pattern, which can be leaned against a wall for a playful focal point, or used as a great way to test out your enthusiasm for a particular pattern or colour, before committing to it.

bright colours technicolour your home

Wake up a wall…

A vibrant blue shade on a wall brilliantly brings shop owner Zoe Anderson’s dining area to life, with simple, modern furniture – including a gleaming Tom Dixon copper pendant light – to provide balance.

“Kitchens are often painted in neutral colours as a safe option, but Zoe went all-out bold with an electric blue paint,” explains Henson. “The walls are a vibrant backdrop for the family’s art collection, including children’s drawings and keepsakes collected on travels.”

EMILY’S DECOR TIP: Make a statement with a sofa or a chair in a daring or unusual shade, to show-off your ‘adventurous’ colour spirit, says Henson. Bold doesn’t always have to mean bright, she points out, as paler shades can be just as effective. Think pink, sage green, or aquamarine – anything but the obvious.

bright colours technicolour your home

Be Bold: Interiors For The Brave Of Heart by Emily Henson, photography by Catherine Gratwicke, is published by Ryland Peters & Small, priced £19.99. Available to readers for the special price of £14 (inc p&p) by going to rylandpeters.com and using code: BOLDPA at the checkout. Offer valid until December 31, 2018.

House hunting starts between Christmas and New Year

The Christmas and New Year 2019 magazine In The Country & Town

The time between Christmas and New Year is a time for people to relax, read magazines and it’s when people start house hunting. So having a property featured in the lifestyle and property magazine In The Country and Town, could be a smart move for house sellers and landlords alike.

Over Christmas and New Year people take time out to relax and indulge in the pleasure of reading magazines, so a special edition of In The Country and Town is being distributed over the festive season.

If you are thinking of selling or letting a property, this is the ideal opportunity to get the attention of buyers and kick start your plans to move house in early 2019.

A lifestyle and property magazine with reach

This leading lifestyle and property magazine reaches thousands of buyers, search agents and tenants from London to Beijing, all of whom will receive the ‘In The Country and Town’ magazine in time for Christmas and New Year 2019.

The Opportunity for house sellers to appear in this magazine, without obligation or cost unless the property is sold or let is a big appeal.

The real story of this successful magazine is that it brings new buyers to the market, many of whom are not actively in the market looking around agents or property portals, hence the reason we tag the magazine name with ‘Creating the inspiration to move.’

Does it work?

This quality magazine is showcasing wonderful content from stunning properties, to celebrity chefs and motoring features, great interior design, market insight, politics and gardening. So, does it work?

Thousands of copies of each issue are distributed by Royal Mail and many more by direct distribution. Looking back on previous issues, there are many examples of properties which were sold directly from this magazine, despite these properties already being on the open market on property portals such as Rightmove. So yes this old fashioned print marketing can work and in many cases outperformed the digital property portals such as Rightmove. Take a look at this example.

farm sold
The house above sold as a result of the successful buyer picking up a copy of the magazine in a railway carriage travelling from Waterloo to Fleet

How to advertise without obligation or cost

So in summary, if you are thinking of selling or renting a fine home then don’t just focus on digital marketing but in addition think about the role of quality print. Fortunately at McCarthy Holden we are leaders in digital and video marketing as well as professional print.

Without obligation or cost, unless McCarthy Holden sell or let your property, you can have your property promoted in our property magazine. You simply give McCarthy Holden the instruction to promote your property in the next issue of In The Country & Town and online also – all on a no sale no fee basis.

Then sit back and let the power of high-end professional print and digital marketing go to work.

The pages will be filled with property, features and advertising on a first come first serve basis, so contact your nearest McCarthy Holden branch for details and if required a free no obligation valuation.

Who knows, early 2019 could be a Happy New Year for some house vendors and landlords!

magazine photos

Top of the Taps: Expert Tips on Choosing the Right Taps for your Family and Lifestyle

Abi Jackson asks some industry professionals to runs through the options when it comes to faucets.

They may seem small-fry in the grand scheme of kitchen design – but taps feature heavily in our day-to-day lives, and there’s a surprising amount of options to choose from.

“Kitchen taps play an important role in every home. Not only are they often a focal point but they are used for different purposes throughout the day, so when choosing taps you need to think about practicality and design,” says Simon Cornelius, head of marketing at Methven.

Fancy updating your faucets? We tapped up the experts for their top tips on current trends…

Features and functionality

Designers are constantly coming up with ways to make products more efficient and user-friendly, with taps no exception. It used to be that your biggest decision was whether to switch from having separate hot and cold taps to a single mixer tap – but the specs available have come a long way since then.

“The inclusion of swivel sprouts and pull-out hoses in our brand-new range enables you to easily wash pots without taking up too much kitchen workspace,” says Cornelius.

Larah Kuziw, brand manager at Carron Phoenix, adds: “There’s a huge choice of taps now, that come with features such as pull-out sprays, directional nozzles, filtration and more, so there are models to suit all of your kitchen and budget needs, from basic mixers to a multi-functional four or even five-in-one tap.”

Boiling and filtering

Taking things a step further in the tap tech stakes, if you’re looking to invest in some of the latest hi-tech kitchen options, you might want to consider a boiling water tap.

“Where once they may have been considered a luxury, we’re now seeing [boiling water taps] regularly feature as one of the must-have appliances,” says Becca Platts, design expert at Benchmarx Kitchens.

“As many of the latest tap models can be fitted in place or to replace a standard hot/cold monobloc kitchen mixer, this does make sense. So much so, that we’ve now added a number of Abode models to our key range, so people have the option to trade up to filtered boiling, or even filtered boiling and cold water as required.”

Designs will often give the option to choose temperature settings, and Platts notes that multi-step operating features are designed to help ensure the taps are safe to use (so you can’t just accidentally flip on a flow of boiling water).

“Hot water taps give you so much more than an instant cuppa,” says Jeanette Ward, communications manager at Franke. “Their ability to deliver hot, cold and instant boiling water means they have a myriad of uses, such as blanching, sterilising baby bottles or knives, boiling pasta or rice more quickly, or cleaning your pans after a Sunday roast.

“When you have a hot water tap, you don’t need a kettle anymore, so you can achieve a more streamlined look in your kitchen and free up some worktop space.”

Still buying bottled water because you don’t like drinking straight from the tap? Having a filtering tap installed could help towards those single-use plastic reducing goals. “Filtered water taps make a great choice if you’re looking for access to premium quality water. These taps remove the majority of chlorine from tap water, along with other impurities including particulates, rust, heavy metals and pesticides,” says Luke Shipway, product manager at Caple. “As a result, there’s vast improvement on taste and odour, and the scale inhibitor helps reduce the build up of scale in your kettle, which is a great benefit.”

Don’t overlook design

Advanced specs aside, if your kitchen is the heart of your home, then you’ll want to fill it with details you love – so think about how the tap fits within the wider theme of the space.

“It’s also a current trend to invest in a tap which will add a touch of personality to your kitchen,” says Cornelius. “Taps with striking designs will enhance your kitchen and will make them focal points, rather than just kitchen necessities.

“Don’t forget to look beyond the design and pay consideration to the colour of your tap. While chrome is still a popular choice, we are also seeing an increase in taps with colours incorporated, such as our Methven Gaston with black accent. This design will add a sleek contemporary touch to your kitchen and give you a base from which to create your interior scheme.”

This applies whatever type of tap you go for, including boiling water taps. “The use of different materials, colours and finishes is still a strong theme in kitchens, which is why one of the big trends in hot water tap design is the introduction of coloured finishes, like black, copper, gold, bronze and gunmetal, in addition to premium solid stainless steel,” says Ward. “These alternative finishes really help to draw attention to the tap as a statement piece, rather than just a practical piece of kitchen equipment.”

To discuss changes to your home that can impact its potential value, please feel free to call and speak to your local office. https://www.mccarthyholden.co.uk/branches/

Plant Identification and Advice at your Fingertips: 4 of the Best Free Gardening Apps

Want to identify a plant? Need some advice or just want to connect with other gardeners? Hannah Stephenson checks out four free apps to help you.

free garden apps plant identification

Thanks to the advent of mobile phones and other digital devices, we need never come inside again (weather permitting) to investigate the identity of a plant or consult our gardening calendar – there’s now a plethora of apps to do it for us.

These days we are just a green-fingered tap away from being able to identify plants, connect with a wider gardening community, find out how to tackle plant disease and pest control, and organise our gardening calendar.

Here are four of the best apps to save you time and answer those gardening conundrums…

free garden apps plant identification

1. SmartPlant (Android, IOS, smartplantapp.com)

This app used to be known as PlantSnapp but is among the best of the bunch for plant identification and advice.

You take a picture of your plant for identification, or scan the barcode of a plant (partnered with various garden centres and nurseries) you’ve bought to give you monthly care information, identifying your plant’s maintenance needs, possible pests and diseases and searching for plants to add to your collection. It also has a digital care calendar.

It’s also now linked to Alexa, who can give you care advice for your plants, or describe a specific plant. Although the app is free, you can upgrade by paying for membership which gives you unlimited chat access to horticultural experts, as well as plant care advice and notifications.

free garden apps plant identification

2. Garden Tags (Android, IOS, gardentags.com)

This site is a great way to connect with other gardeners as it’s community-based, so fellow green-fingered enthusiasts can share their knowledge with you.

The community of more than 100,000 gardeners not only helps identify plants, but offers gardening advice, tips and ways to tackle tasks, as well as suggesting how to deal with pests.

You can share your successes and failures with a captive audience, who’ll be quick to encourage, sympathise and help. Unlike other apps, when you take a picture of your plant it will ask you to share it with the community or with friends on Facebook and Twitter for identification or advice. You can tag a question with the picture and then just wait for the community’s response.

free garden apps plant identification

3. RHS Grow Your Own (Android, IOS, rhs.org.uk/advice/grow-your-own/app)

From the world’s foremost horticultural charity comes this helpful app, which does what it says on the tin.

It offers easy-to-access advice about all manner of edibles, in alphabetical order, month-by-month growing, planting and harvesting guides, plus information about common problems, along with help in choosing varieties depending on space, time you have to tend your crops and your experience. It also offers reminders of what to do when.

free garden apps plant identification

4. Garden Answers (Android, IOS, gardenanswers.com)

This is a really easy-to-use plant identifier, that gives you an instant answer from its 20,000-plant database.

Just take a picture of the plant, or load it from an existing image on your phone, and it will come back with an answer in seconds. I found it wasn’t always completely accurate, but most of the time it got it right. And it’s quick, so you’re not waiting around in your garden for a response.

For £1.99 you can upgrade to ask a horticulturist for advice. It also identifies pests and has a detailed Q&A section covering a wealth of common gardening problems.

Destination Style – 3 Expert Takes on the Nomadic Lifestyle

Feeling adventurous? Gabrielle Fagan reveals three routes for channeling nomadic travel-inspired themes.

Interior design nomadic lifestyle

Some trends suit those who like to play it safe, but ‘Nomadic Modern’ certainly isn’t one of them. This is a decor direction for those who want to push the creative boundaries, are open to inspirations from all over the world, and love curating their exotic treasures into schemes which ooze personality.

Tempted? There are three key routes available if you want to journey to this style destination, and join the nomadic decor tribe.

If you’re an intrepid adventurer, show off your souvenirs in a colourful, quirky way with a dash of bohemian, or simply but subtly pick up on tribal patterns and layer them set against an earthy rich colour palette. Alternatively, the stay-at-home but stylish could opt for a sophisticated, uber-contemporary scheme that just hints at global glamour.

Interior design nomadic lifestyle

Be adventurous and take a style journey!

Just follow the experts’ simple guide to joining the global gang…

Let textiles tell a faraway story, says Wayfair stylist Nadia McCowan Hill

“If one word defines this trend, it’s textiles, textiles, textiles! From chunky Moroccan pouffes to scatter cushions in tribal prints, woven accessories are the surest way to bring to life the nomadic look,” enthuses Nadia McCowan Hill, resident style advisor at Wayfair.

“Don’t be afraid of vibrant hues or colour-clashing, as this trend is reserved for the bold. Bear in mind though, that the look should be eclectic and fresh, rather than rigidly devoted to a single style. Accents of metallics, such as a golden sunburst mirror or a bronze or copper lantern or tray, can add an essential touch of glamour and richness.”

Abundant greenery is an essential finishing touch, adds McCowan Hill, who suggests lavishing a home with luscious foliage, from elegant palms to trailing hanging plants.

TRIBAL TIP: This is a great opportunity to show off your most prized treasures. Dig out trinkets and reminders of long-forgotten trips and display on a striking decorative tray or coffee table.

Interior design nomadic lifestyle

Take it tribal, says designer Abigail Ahern

“I’m a big fan of nomadic style because it’s unconventional, artistic and relaxed,” declares designer Abigail Ahern, who has a new collection of curtains and cushions for windows and blinds specialists, Hillarys.

“All it takes are three simple steps to pull it off. First, mix in tribal patterns in small ways through curtains, blinds, cushions, accessories. These are the hallmark of this style and I tend to plump for subdued hues, like super-cool noirs, browns and olives.”

Secondly, she suggests, introduce an infusion of natural and raw materials, such as wood, rattan and hemp – think baskets, rugs, planters and foot stools. Finally, she adds: “Use vintage pieces as an interesting and unique mix, especially if you keep the palette restrained so that it unifies the scheme.”

If too many cushions cramp your seating or sleeping style, take a tip from Ahern’s home and display them hooked on a metal rail, rather like jewellery for the home.

TRIBAL TIP: Accessories are the equivalent of a five-minute facelift for decor and one of the easiest ways to turn rooms around, notes Ahern. “Cushions are a game-changer, especially on beds and sofas,” she says. “Even better if they’re embellished with fringing, as it shouts instant nomadic style.”

Interior design nomadic lifestyle

Get earthy says Kris Manalo, upholstery buyer at Heal’s

“This look allows people to truly explore, and have the freedom to create their own style,” says Kris Manalo, upholstery buyer at Heal’s. “The nomadic trend fuses influences from every corner of the globe, to capture a wonderful sense of warmth, comfort and style. Capture elements of it by layering earthy, terracotta tones against refined neutrals,” she suggests.

“Bring personality with bold tribal prints and rich, wooden finishes. Pair vintage pieces with contemporary updates for an added layer of interest, and for a distinctively personal touch, look for hand-crafted accessories, which will give an organic sense of individuality to a room.”

TRIBAL TIP: Style with luxury materials – buttery leathers, knubbly knitted throws and cashmere cushions are ideal – to create a cosy, intimate and sophisticated sanctuary.

Interior design nomadic lifestyle

Much Loved Images, but Meerkat Firm Busted By Uk Competition Watchdog

meerkat image with Oops

Britain’s competition watchdog has found that comparethemarket.com is in breach of antitrust law over its arrangements with insurers, which could be resulting in higher costs for consumers.

Following an investigation, the Competition and Markets Authority provisionally found many of the price comparison website’s contracts include so-called “most favoured nation” clauses.

They were found to prevent home insurers from quoting lower prices on rival sites and other channels, meaning customers are presented with fewer options.

It also meant home insurance companies are more likely to pay higher commission rates to comparison sites with the extra costs potentially being passed on to customer, the CMA said.

CMA chief executive Andrea Coscelli said: “Over 20 million UK households have home insurance and more than 60% of new policies are found on price comparison sites. Therefore it’s crucial that these companies are able to offer customers their best possible deals.

“Our investigation has provisionally found that ComparetheMarket has broken the law by preventing home insurers from offering lower prices elsewhere. This could result in people paying higher premiums than they need to.”

The comparison website, famous for its use of meerkats Aleksandr and Sergei in its TV adverts, could be fined up to 10% of its revenue as a result of the breach.

A spokesman for comparethemarket.com said: “We are disappointed by the CMA’s provisional findings.

“We will carefully review the evidence once we have access to it, and look forward to working with the CMA over the coming months to ensure a satisfactory outcome.”

By Ravender Sembhy, Press Association City Editor CITY CompareTheMarket 02 Nov 2018 – 11:52

meerkat group

Rental Boost £7,000 to £10,000 p.c.m.

Uplift in activity for high end rentals outside of London

High end rental property

During 2018 there has been a notable uplift in activity for high end rentals outside of London, especially from our perspective on the Berkshire / Hampshire borders.

Recent properties taken to the rental market in the £7,000 to £10,000 p.c.m. sector have seen rental offers from multiple tenants, so what’s driving this demand?

With residential house sales sub £2.0m. seemingly trading well as we approach the close of 2018, the over £2.0m. sector is still on the quiet side, with a number of high end house buyers deciding to pop into a property rental for the next year or so, using the stamp duty funds they would have allocated on a property purchase around £2.0m. or more, to pay for the property rental instead of going into the Government coffers by way of stamp duty (about £154,000 at £2.0m. and £274,000 at £3.0m.).

Take the property shown above, which is a typical example of a fine home that recently went to the rental market and discovered interest and offers from multiple potential tenants.

The medium term outlook for top end rentals is positive, and for home owners selling in the £2.0m. to £5.0m. sector there could be good news post Brexit, because the level of hot buyers in rental property looking to exit and buy will be at a good level.

The news for house sellers is that you can and will sell successfully in today’s market, but don’t expect a fancy or inflated price.

Large house price gains are gone for a while, but like all markets when they rebound from a low they come back with a sharp and fast uptake. Savvy buyers know this and are taking care of business now. The hot houses sales market post Brexit could be the £2m. to £5m. sector. In the meantime home owners with such luxury property, in prime real estate areas such as Finchampstead in Berkshire, can take time out from selling and enjoy some extra dividends in the rental market.

If you would like to know more about the market for rental property in the £7,000 to £10,000 p.c.m. sector, do email Nicola Bremner nbremner@mccarthyholden.co.uk

Nicola Bremner Residential Lettings Director
Nicola Bremner M.A.R.L.A. - Director McCarthy Holden
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